Cloudinary

Chronological Archive

LATEST AUG 24, 2021

Static Images Are Losing the Engagement Battle

#Cloudinary#DAM#UX#Ecommerce#Media

There is a measurable cost to serving static images. Not a performance cost — that’s a different conversation, one I covered in an earlier post on Cloudinary as a DAM. This is an engagement cost: the gap between what a user feels when they interact with a product image and what …

AUG 16, 2021

Responsive Images in HTML

#HTML#Images#Performance#SEO#Cloudinary

A single <img src="hero.jpg"> used to be the only option. It still works — but it means serving a 2400px image to a device with a 375px screen, and serving that same image as a JPEG to a browser that would have accepted AVIF at a third of the file size. The browser has had the …